Online Marketing

"If you don't fail it's because you did not risk enough, and if you didn't risk enough it's because you didn't put your whole self out there."
~Carlos Barrabes

Online Marketing / SEO

Search Engine Optimisation (SEO) is the process of improving the volume or quality of traffic to a web site or a web page (such as a blog). This involves obtaining search results from Search Engines via "natural" or un-paid ("organic" or "algorithmic") as opposed to Search Engine Marketing (SEM) which deals with paid inclusion.

The theory is that the earlier (or higher) a site appears in the search results list, the more visitors it will receive via the search engine. SEO may target different kinds of search, including image search, local search, video search and industry-specific vertical search engines. This gives a web site web presence. (Source: Wikipedia).

What can Tec-Novation offer?

We have experienced SEO and SEM marketing personal to assist our client create and manage their online presence. From the initial research all the way to specific placement on Google and Facebook we are with you all the way.

As a first step in your Internet marketing strategy, we make sure that your website is configured to take optimal advantage of organic search engine listings, from implementing the proper content references to making sure there is a valid sitemap, Google analytics and proper keyword and description implkementation. We know how search engines work and what it takes to target your potential customers.

Our range of SEO packages are designed to help you get the most of your budget and as each client has specific needs we can customise a package just for your company

Our range of services include the following:

  • Basic web optimisation
  • Google Analytics
  • Initial baseline ranking report
  • Initial website audit
  • Keyword research
  • Link building - sites
  • Monthly Ranking Reports
  • Monthly Submission Report
  • Optimised keywords
  • Robots and XML Sitemap generation
  • Search engine submissions
  • Competitive analysis
  • Article writing - per month
  • Blog posts - per month
  • Directory listings and link exchange
  • News management - per month
  • Social Media set-up/ management

Search Engine Marketing (SEM), is a form of Internet marketing that seeks to promote websites by increasing their visibility in Search Engine Result Pages (SERPs). This is done through the use of paid placement, contextual advertising and paid inclusion.

You create your ads: You create ads and choose keywords which are words or phrases related to your business. Get keyword ideas.
Your ads appear on Google: When people search on Google using one of your keywords, your ad may appear next to the search results. Now you`re advertising to an audience that shows interest in you.
You attract customers: People can simply click your ad to make a purchase or learn more about your product.

Why it works

Targeted reach: Now you can advertise to people searching on Google. Even if you already appear in Google`s search results, AdWords can help you target new audiences on Google and our advertising network.
Greater control: You can edit your ads and adjust your budget until you get the results you want. You can also display a variety of ad formats and even target your ads to specific languages and geographic locations.
Measurable value: There is no minimum spending requirement or time commitment. With the cost-per-click option, you`re only charged if people click your ads. This means every dollar of your budget goes toward bringing new prospects to you.

Costs and Payment

Concerned about costs? Don't worry - AdWords puts you in complete control of your spending.
Set your budget: There is no minimum spending requirement. The amount you pay for AdWords is up to you. For example, you can set a daily budget of five dollars and a maximum cost of ten cents for each click on your ad.
Avoid guesswork: We provide keyword traffic and cost estimates so that you can make informed decisions about choosing keywords and maximising your budget.
Pay only for results: You are charged only if someone clicks your ad, not when your ad is displayed. Payment options vary by country and currency.

Call now at 010-900-3940

We truly care about our users and our product.